DowntownDC

BID Parks 

Masterplan

Brand Identity • Report Design • Data Visualization • Illustration Design

Client
DowntownDC Business Improvement District
Year
2022
Industry
Civic & Public

about

the client

DowntownDC Business Improvement District (BID) is a private non-profit organization that provides capital improvements, resources, and research to enhance the downtown experience of the District for all.

about

the project

One of the BID’s goals is creating a parks masterplan that will meet the needs of the DowntownDC community, now and for generations to come. FORMA by MOYA worked alongside the MOYA architecture team, architecture firm LandDesign, and the BID on an extensive report that outlined the community-led vision for parks and open spaces in downtown DC.

the
challenge

FORMA led the editorial design of the report, inclusive of preparing the layout and visual cadence, designing custom illustrations and infographics, and creating clean and simple data visualizations.

designer
insights
The colors injected into the report and the various design elements are hues of green and blue, serving as a reminder of the focus of the project: creating green spaces for the community.
project
recognitions

FORMA received a gold award in the publication category from the MUSE Creative Awards for the 2020 annual report.

explore more 

Brand Refresh • Web Design • Brand Assets

Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Youtube
Consent to display content from - Youtube
Vimeo
Consent to display content from - Vimeo
Google Maps
Consent to display content from - Google